The eponymous IKEA catalog, printed in significantly higher numbers than even the Bible (200 million copies of the IKEA catalog were printed in 2016, compared to “only” 150 million Bibles in the same year), offers a fascinating glimpse into the zeitgeist. Reviewing 75 years of IKEA catalogs reveals humanity’s evolving aesthetics. It’s time travel at its best.
Timetravelling Through The Lens of IKEA
Pascal Finette
@radical